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Your consent preferences
The following panel allows you to express your consent preferences to the tracking technologies we adopt to offer the functionalities and carry out the activities described below. To obtain further information on the usefulness and functioning of these tracking tools, please refer to the cookie policy. You can review and change your choices at any time.
always enabled
Needed cookies:
The necessary cookies allow the site to function properly, such as accessing protected areas or current language. The site cannot function properly without these cookies.
Provider
Nome cookie
Durata (giorni)
Finalità
GestionaleAuto.com
PHPSESSID
session
This cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
GestionaleAuto.com
qtrans_front_language
365
This cookie is set by qTranslate WordPress plugin. The cookie is used to manage the preferred language of the visitor.
GestionaleAuto.com
cookiesDirective
182
This cookie keeps track of preferences on the use of cookies on the site.
GestionaleAuto.com
cookiesDirective
session
This cookie keeps track of preferences on the use of cookies on the site, only for current session because user closes cookie policy banner without accepting or rejecting cookie categories.
GestionaleAuto.com
ga_logged_user
7
This cookie identifies a user logged in the Dealers Area.
GestionaleAuto.com
ga_logged_user_data
7
This cookie contains the settings of the (advanced version) Dealers Area for a specific logged user.
GestionaleAuto.com
ga_mazzagroupbo_b2b_orders
90
This cookie contains the vehicles present in the shopping cart of the (advanced version) Dealers Area.
GestionaleAuto.com
lead_popup_*
7
This cookie disables the display of a lead pop-up in case it is set to be shown only once.
GestionaleAuto.com
lead_popup_*
30
This cookie disable the display of a lead popup if a lead has actually been collected.
GestionaleAuto.com
ga_mazzagroupbo_searching
session
This cookie manages the display of the vehicle search box for mobile devices.
Preferences cookies:
Preference cookies allow you to store information that improves the use of the site, such as your favorite cars.
Provider
Nome cookie
Durata (giorni)
Finalità
GestionaleAuto.com
ga_mazzagroupbo_bookmarks
90
This cookie contains user selected favorite vehicles.
GestionaleAuto.com
ga_bookmarks
90
This cookie contains user selected favorite vehicles (duplicate of ga_*_bookmarks, used for technical reasons by the caching system).
GestionaleAuto.com
ga_mazzagroupbo_comparables
90
This cookie contains the currently compared favorite vehicles.
GestionaleAuto.com
ga_mazzagroupbo_rental_comparables
90
This cookie contains the currently compared favorite rental vehicles.
User experience improvement cookies:
User experience improvement cookies allow you to use the site in the best way, for example through a chat.
Provider
Nome cookie
Durata (giorni)
Finalità
Zendesk
__zlcstore
persistent
This cookie is necessary to ensure the chat function works in the appropriate box on the site.
Zendesk
ZD-buid
persistent
This cookie contains an unique ID that identifies the user in case of recurring visits.
Zendesk
ZD-store
persistent
This cookie records whether the Zendesk Answer Bot Self Service Assistant was displayed to the website user.
Zendesk
ZD-suid
persistent
This cookie contains an unique ID that identifies the user session.
Zendesk
__cfruid
session
This cookie is a part of the services provided by Cloudflare, including load balancing, website content delivery, and DNS connection for website operators.
Zendesk
AWSALBCORS
6
This cookie records which server-cluster is serving the visitor. This is used in the context of load balancing, in order to optimize the user experience.
Zendesk
__zlcmid
365
This cookie preserves the user's status on the different pages of the site.
Zendesk
zte#
session
This cookie saves a Zopim Live Chat ID that recognizes a device on multiple visits during a chat session.
Analytical cookies:
Analytical cookies provide anonymous statistics regarding visits to the various pages of the site.
Provider
Nome cookie
Durata (giorni)
Finalità
GestionaleAuto.com
ga_comparables
90
This cookie contains the currently compared favorite vehicles (duplicate of ga_*_comparables, used for technical reasons by the caching system).
GestionaleAuto.com
ga_rental_comparables
90
This cookie contains the currently compared favorite rental vehicles (duplicate of ga_*_rental_comparables, used for technical reasons by the caching system).
GestionaleAuto.com
ga_tracker
1
This cookie defines a list of visited vehicles.
GestionaleAuto.com
ga_view_counter
1
This cookie defines a list of vehicles with the count of the number of visits.
Google
_ga
730
This cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
Google
_ga_#
730
This cookie is used by Google Analytics to collect data on the number of times a user has visited the website, as well as data for the first visit and the most recent visit.
Google
_gid
1
This cookie is installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
Google
_gat
1
This cookie is used by Google Analytics to limit the frequency of requests.
Google
_gat_gaTracker
1
This cookie is used to throttle request rate.
Google
collect
session
This cookie is used to send data to Google Analytics about the device and user behavior. It tracks the user across devices and marketing channels.
Google
_dc_gtm_UA-#
1
This cookie is used by the Google Tag Manager to control the loading of a Google Analytics script tag.
Marketing cookies:
Marketing cookies keep track of the sites visited by users and allow the display of more suitable advertisements, based on visit preferences.
Provider
Nome cookie
Durata (giorni)
Finalità
GestionaleAuto.com
utm_source
session
This cookie defines the advertiser entity of a remarketing campaign.
GestionaleAuto.com
utm_medium
session
This cookie defines the medium used for a remarketing campaign (e.g. newsletter).
GestionaleAuto.com
utm_campaign
session
This cookie defines the name of the remarketing campaign.
GestionaleAuto.com
utm_term
session
This cookie defines the keyword that produced the click in a remarketing campaign.
GestionaleAuto.com
utm_content
session
This cookie defines the distinction between different entities that produced the click in a remarketing campaign (e.g. two links in the same email).
Google
IDE
365
This cookie is used by Google DoubleClick to record and report on the user's actions on the site after viewing or clicking one of the advertiser's advertisements in order to measure the effectiveness of an advertisement and present targeted advertising to the user.
Google
pagead/landing
session
This cookie collects data on visitor behavior from multiple websites in order to present more relevant advertisements. This also allows the website to limit the number of times a visitor is shown the same ad.
Google
test_cookie
1
This cookie is used to check if the user's browser supports cookies.
Google
ads/ga-audiences
session
This cookie is used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites.
Google
_gcl_au
91
This cookie is used by Google AdSense to test advertising effectiveness on all websites that use their services.
Facebook
tr
session
This cookie is used by Facebook to deliver a variety of advertising products such as real-time offers from third party advertisers.
Facebook
_fbp
91
This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.
Facebook
fr
91
This cookie is set by Facebook to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.
DATA PROCESSING
The data controller is Mazza Group Service Srl based in Via Andrea Costa, 1, 40013 Castel Maggiore (BO)
WHAT ARE COOKIES
A cookie is a small text file containing a certain amount of information exchanged between a website and your terminal (usually the browser) and is normally used by the operator of the website to store information necessary to improve the navigation within the site or to send advertising messages in line with the preferences expressed by the user in the field of web browsing. When you revisit the same site or any other site on the user's device checks for a cookie recognized, so you can read the information contained therein. The different cookie contains different information and are used for different purposes (efficient navigation in the pages of the same site, profiling in order to send promotional messages targeted analysis on the number of visits to the site).
During navigation, the user can get on to their terminals also cookies sent by other sites or web server (so-called third party), which may reside on some elements (eg. Images, maps, sounds, specific links to other pages domains) on the website that the user is visiting.
More generally, some cookies (called session cookies) are assigned to the user's device for the duration of access to the site and automatically expires when browser is closed. Other cookies (defined persistent) remain in the device for a prolonged period of time.
The specific purposes of the different types of cookies installed on this site are described below.
You can disable cookies by following the information below.
TYPES OF COOKIES USED BY THIS SITE
Needed cookies:
The necessary cookies allow the site to function properly, such as accessing protected areas or current language. The site cannot function properly without these cookies.
Provider
Nome cookie
Durata (giorni)
Finalità
GestionaleAuto.com
PHPSESSID
session
This cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
GestionaleAuto.com
qtrans_front_language
365
This cookie is set by qTranslate WordPress plugin. The cookie is used to manage the preferred language of the visitor.
GestionaleAuto.com
cookiesDirective
182
This cookie keeps track of preferences on the use of cookies on the site.
GestionaleAuto.com
cookiesDirective
session
This cookie keeps track of preferences on the use of cookies on the site, only for current session because user closes cookie policy banner without accepting or rejecting cookie categories.
GestionaleAuto.com
ga_logged_user
7
This cookie identifies a user logged in the Dealers Area.
GestionaleAuto.com
ga_logged_user_data
7
This cookie contains the settings of the (advanced version) Dealers Area for a specific logged user.
GestionaleAuto.com
ga_mazzagroupbo_b2b_orders
90
This cookie contains the vehicles present in the shopping cart of the (advanced version) Dealers Area.
GestionaleAuto.com
lead_popup_*
7
This cookie disables the display of a lead pop-up in case it is set to be shown only once.
GestionaleAuto.com
lead_popup_*
30
This cookie disable the display of a lead popup if a lead has actually been collected.
GestionaleAuto.com
ga_mazzagroupbo_searching
session
This cookie manages the display of the vehicle search box for mobile devices.
Preferences cookies:
Preference cookies allow you to store information that improves the use of the site, such as your favorite cars.
Provider
Nome cookie
Durata (giorni)
Finalità
GestionaleAuto.com
ga_mazzagroupbo_bookmarks
90
This cookie contains user selected favorite vehicles.
GestionaleAuto.com
ga_bookmarks
90
This cookie contains user selected favorite vehicles (duplicate of ga_*_bookmarks, used for technical reasons by the caching system).
GestionaleAuto.com
ga_mazzagroupbo_comparables
90
This cookie contains the currently compared favorite vehicles.
GestionaleAuto.com
ga_mazzagroupbo_rental_comparables
90
This cookie contains the currently compared favorite rental vehicles.
User experience improvement cookies:
User experience improvement cookies allow you to use the site in the best way, for example through a chat.
Provider
Nome cookie
Durata (giorni)
Finalità
Zendesk
__zlcstore
persistent
This cookie is necessary to ensure the chat function works in the appropriate box on the site.
Zendesk
ZD-buid
persistent
This cookie contains an unique ID that identifies the user in case of recurring visits.
Zendesk
ZD-store
persistent
This cookie records whether the Zendesk Answer Bot Self Service Assistant was displayed to the website user.
Zendesk
ZD-suid
persistent
This cookie contains an unique ID that identifies the user session.
Zendesk
__cfruid
session
This cookie is a part of the services provided by Cloudflare, including load balancing, website content delivery, and DNS connection for website operators.
Zendesk
AWSALBCORS
6
This cookie records which server-cluster is serving the visitor. This is used in the context of load balancing, in order to optimize the user experience.
Zendesk
__zlcmid
365
This cookie preserves the user's status on the different pages of the site.
Zendesk
zte#
session
This cookie saves a Zopim Live Chat ID that recognizes a device on multiple visits during a chat session.
Analytical cookies:
Analytical cookies provide anonymous statistics regarding visits to the various pages of the site.
Provider
Nome cookie
Durata (giorni)
Finalità
GestionaleAuto.com
ga_comparables
90
This cookie contains the currently compared favorite vehicles (duplicate of ga_*_comparables, used for technical reasons by the caching system).
GestionaleAuto.com
ga_rental_comparables
90
This cookie contains the currently compared favorite rental vehicles (duplicate of ga_*_rental_comparables, used for technical reasons by the caching system).
GestionaleAuto.com
ga_tracker
1
This cookie defines a list of visited vehicles.
GestionaleAuto.com
ga_view_counter
1
This cookie defines a list of vehicles with the count of the number of visits.
Google
_ga
730
This cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
Google
_ga_#
730
This cookie is used by Google Analytics to collect data on the number of times a user has visited the website, as well as data for the first visit and the most recent visit.
Google
_gid
1
This cookie is installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
Google
_gat
1
This cookie is used by Google Analytics to limit the frequency of requests.
Google
_gat_gaTracker
1
This cookie is used to throttle request rate.
Google
collect
session
This cookie is used to send data to Google Analytics about the device and user behavior. It tracks the user across devices and marketing channels.
Google
_dc_gtm_UA-#
1
This cookie is used by the Google Tag Manager to control the loading of a Google Analytics script tag.
Marketing cookies:
Marketing cookies keep track of the sites visited by users and allow the display of more suitable advertisements, based on visit preferences.
Provider
Nome cookie
Durata (giorni)
Finalità
GestionaleAuto.com
utm_source
session
This cookie defines the advertiser entity of a remarketing campaign.
GestionaleAuto.com
utm_medium
session
This cookie defines the medium used for a remarketing campaign (e.g. newsletter).
GestionaleAuto.com
utm_campaign
session
This cookie defines the name of the remarketing campaign.
GestionaleAuto.com
utm_term
session
This cookie defines the keyword that produced the click in a remarketing campaign.
GestionaleAuto.com
utm_content
session
This cookie defines the distinction between different entities that produced the click in a remarketing campaign (e.g. two links in the same email).
Google
IDE
365
This cookie is used by Google DoubleClick to record and report on the user's actions on the site after viewing or clicking one of the advertiser's advertisements in order to measure the effectiveness of an advertisement and present targeted advertising to the user.
Google
pagead/landing
session
This cookie collects data on visitor behavior from multiple websites in order to present more relevant advertisements. This also allows the website to limit the number of times a visitor is shown the same ad.
Google
test_cookie
1
This cookie is used to check if the user's browser supports cookies.
Google
ads/ga-audiences
session
This cookie is used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites.
Google
_gcl_au
91
This cookie is used by Google AdSense to test advertising effectiveness on all websites that use their services.
Facebook
tr
session
This cookie is used by Facebook to deliver a variety of advertising products such as real-time offers from third party advertisers.
Facebook
_fbp
91
This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.
Facebook
fr
91
This cookie is set by Facebook to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.
COOKIE REMOVAL
Most browsers are initially set up to accept cookies automatically. You can change this setting to block cookies or to prevent some cookies from being stored on your device.
For information and to turn off cookies go to the site:
We would like to point out that the deactivation, even partial, of cookies could make the site unavailable to navigation.
USER RIGHTS
Under Article. 7 Privacy Code, any time you have the right to obtain confirmation of the existence of data concerning him
and to know the content and origin, to verify
its accuracy or request its integration or update, or correction. Also it has the right to ask
the cancellation, anonymization or blocking of data processed unlawfully,
and to oppose for legitimate reasons the processing of data concerning him. Its requests shall be made
the data controller, to the following email address: info@mazzagroup.it
